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Offline flacowman

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Re: Shorthorn Question
« Reply #75 on: September 15, 2010, 10:55:19 AM »
We kept a few shorties but have just sold most of the herd to do a little rebuilding, and we happened to sell them all, but I would say that any breed that wants to go their own way and NOT ask the commercial cattlemen what they want and need in seedstock animals is on it's way down.  Angus cattle have no advantage over any other breed other than an amazing marketing scheme and they have grown to have the variety to please almost anyone who isn't diametrically opposed to black cattle.  If all breeds did that then the field would be more level.  JMHO y'all  <cowboy>
The prettiest color that God ever made a cow is fat.
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Offline Okotoks

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Re: Shorthorn Question
« Reply #76 on: September 16, 2010, 02:19:17 PM »
We kept a few shorties but have just sold most of the herd to do a little rebuilding, and we happened to sell them all, but I would say that any breed that wants to go their own way and NOT ask the commercial cattlemen what they want and need in seedstock animals is on it's way down.  Angus cattle have no advantage over any other breed other than an amazing marketing scheme and they have grown to have the variety to please almost anyone who isn't diametrically opposed to black cattle.  If all breeds did that then the field would be more level.  JMHO y'all  <cowboy>
I agree, if a breed isn't meeting the needs of commercial breeders you are left wth trading cattle between breeders and there is no chance of breed growth.

Offline Okotoks

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Re: Shorthorn Question
« Reply #77 on: September 17, 2010, 10:52:48 AM »
We kept a few shorties but have just sold most of the herd to do a little rebuilding, and we happened to sell them all, but I would say that any breed that wants to go their own way and NOT ask the commercial cattlemen what they want and need in seedstock animals is on it's way down.  Angus cattle have no advantage over any other breed other than an amazing marketing scheme and they have grown to have the variety to please almost anyone who isn't diametrically opposed to black cattle.  If all breeds did that then the field would be more level.  JMHO y'all  <cowboy>
I agree, if a breed isn't meeting the needs of commercial breeders you are left wth trading cattle between breeders and there is no chance of breed growth.
That said I think there are enough shorthorn breeders focusing on the commercial market to regain a lot of the market share. (thumbsup)

Offline ELBEE

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Re: Shorthorn Question
« Reply #78 on: September 20, 2010, 11:09:36 AM »
Show cattle aside.

Market price -minus .20 Cents per lb. = 0 Shorthorn appearing cattle!

My suburbanite customer doesn't know the difference between birth weight EPD, and EPT preg test! They don't even know what a Shorthorn is, now Longhorn or Durham, yes.

CAB: Greatest marketing strategy ever invented.

 CAB is my friend! Consumers are looking for an alternative to (over priced) CAB, or the gray matter stink meat at Piggly-Wiggly. They will pay 3-bucks-a pound for 150 lbs. (1 quarter beef) for their freezer. As long as it's a premium product that fits their budget. Oh-my, a niche for Shorthorns!

My biggest concern is losing the private (mom and pop) processing plants. At that point the breed, as a co-op, will have to take this niche national. I believe that's allready been dreamed of! (right Nik?)

If all this falls apart before I'm too old to care. I'll have a herd of black hided Shorthorns so fast your head will spin. 
"My father and grandfather were great men among men, but first and foremost, men of God. I ask that God give me the power of the Holy Spirit through His Son Jesus Christ to be like them."  Lee Bigham

 

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